SIMAAC PLUSH TECHNOLOGY: Our unique Simaac cotton-spinning process creates more air in a single strand of cotton fiber. That’s why our Simaac textiles produce softer, fluffier, ultra-absorbent towels that never lose their plush feeling. WORLD’S FINEST TURKISH COTTON: Our towels are made from 100% Aegean Turkish cotton, the source of the highest-quality cotton textiles since the Middle Ages. Each Turkish cotton towel is designed for a luxuriant, spa-like feeling against your skin. ULTRA-ABSORBENT TOWELS: Each hand and bath towel is made from Simaac-spun yarn, and the extra air pockets mean your fluffy towels will dry skin well. Their durable construction means they’re made for frequent use. Step out of the shower and into the soft cotton loops of this Simaac towel. Not only does it enhance your bathing experience, but also saves time and energy with ultra absorbent, quick-drying cotton. SIMAAC Towel Set is available in the most popular colors. You’ll find a perfect match for any home bath, making it feel so lavish you’ll think you’re staying at a 5-star hotel.